Danielle Breese

  • sd21db@leeds.ac.uk

2022: MA Fashion, Enterprise Society

Showcase

Statement

A capsule collection for Copenhagen brand GANNI. Featuring thermoregulated textiles and adjustable garments that can be worn throughout the year. Say goodbye to seasonal wardrobes.

Overall the designs have been made with these aims in mind, considering the innovation, brand and consumer:
– The use of thermoregulated textiles (ACS Material)
– Making a mini collection that does not conform to a specific season, therefore making them pieces to use all year round, enhanced by the science of the textile used
– Creating pieces that can be practically worn, using intelligent ways in which designs can be enhanced such as 2-in-1 advantages or simple techniques for practicality
– Minimising consumption through making easily worn pieces that can be dressed in any way the wearer deems fitting for them
– Practical designs must be made for the consumer who is on the go and cannot be wearing restrictive pieces
– Innovation has to be the main characteristic; GANNI hasn’t ventured into the 2-in-1 feature before and has not sought out scientific ways to lessen consumption and help their consumer’s needs.